When my articles cover impactful events, I’m conscious about the details. Recently, I spoke with an established member of the Ivy Hill Community about her experience with Bob Hope’s visit to Lynchburg. Although her memory was extremely reliable, I cross-checked the facts for two key reasons. First, I didn’t want to bog down the interviewContinue reading “How to Confirm Details in Your Articles”
Whenever I write an article, I have a concept for the angle before I even pitch the story. Most of the time, the angle the reason an editor accepts the piece.
As part of my volunteer work at The Listening, Inc., I interview artists for their website.
Everyone is trying to get a chunk of that Baby Boomer business.
As a news junkie, I had been following the conversation surrounding the solar energy industry.
When someone invites you into their work, actually letting you feel their passion, you can put something together that goes deeper than boilerplate copy or a press release.
I don’t advertise website builds as one of my business services for several reasons.
These interview questions always get a good response.
Avoid promotional pitfalls by taking a deliberate approach to your marketing messaging.
Turn the customer’s decision-making process into a dialogue.