Resume

I’ll admit it. My career grew from an excuse to listen to stories. I love talking to people about their journey. I live to research trends and uncover something fresh. I devour data to uncover business opportunities. I dig into human behavior to find that sweet spot.

Marketing, freelance writing, and creative content all start with listening to people’s stories. Then, I find a way to turn that into a universal truth that will move the masses.

Over the years, I’ve challenged myself by working for clients, agencies and publications. During my day jobs, I’ve finished degrees, updated certifications, and picked up skills from anyone willing to share. As a result, I have built a versatile resume.

Top Skills

  • Transmedia Storytelling
  • Interviewing
  • Market Research
  • Campaign Development

Core Tactics

  • Content Creation
  • Product Promotion
  • Retail Marketing
  • Search Engine Marketing (SEM)

Abilities

  • Copywriting
  • Copy Editing and Proofreading
  • Photography
  • Graphic Design
  • Web Design
  • Search Engine Optimization (SEO)

I’m familiar with most software and tools relevant to the industry, such as:

  • Microsoft Office Suite
  • Adobe Creative Suite
  • Google Analytics
  • WordPress (including Fusion Builder, Elementor, Site Origin, KingComposer), Squarespace, Blogger, Drupal, Hubspot, and Shopify
  • Yoast
  • SEMRush, RavenTools
  • MailChimp, Constant Contact
Resume Image for Danielle Verderame
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It’s time this industry dropped the buzzwords and focused on the things that really make a difference. Anyone can make promises, use the latest technology, or generate big ideas from a brainstorm. Few deliver on contracts, apply tested principles, and break lofty concepts into a list of concrete projects.


That’s what I do.

Education

  • Liberty University
  • Master of Arts (M.A.),  Strategic Communication
  • 2017
  • Liberty University
  • Bachelor’s degree (B.S.), Communication and Media Studies
  • 2008

Publications:

Employment

  • Marketing Contractor
  • Self-Employed
  • Jan 2011 – Present
  • Freelance Writer
  • Various Publications (See Above)
  • Jan 2011 – Present
  • Content Developer
  • Blair Marketing
  • May 2019 – Present
  • Marketing Director
  • 434 Marketing
  • Feb 2016 – Nov 2017
  • Marketing Manager
  • Liberty University
  • Mar 2013 – Jul 2015
  • Marketing Administrator
  • Reline America, Inc
  • Jan 2011 – Mar 2013
  • Account Executive
  • Zimmerman Advertising
  • May 2008 – Jan 2011

Volunteer Positions

  • Rider and Volunteer
  • MS 150
  • 2008-2011

Honors and Awards

  • Silver
  • Educational Advertising Awards
  • 2014
  • Ad Team
  • Liberty University
  • 2008
  • King’s Player of the Year Practicum Award
  • Liberty University
  • 2008
  • Oratorical Contest, 2nd Place
  • American Legion
  • 2005